Louis is a graduate of the College of Fine Arts of the University of the Philippines and has had a long career as a Creative Director in the Philippine advertising industry before fate swept him to the shores of Aotearoa. Unable to continue his advertising career in his adopted home, he took it as an opportunity for reinvention. He is now on a voyage of rediscovering his passion for the arts as well as his love for his heritage and cultural identity. He is now a graduating student of the BFA (Honours) programme of the ELAM School of Fine Arts at the University of Auckland and sees his emerging contemporary art practice as a tool for advocating pride among people of colour and respectful cross-cultural engagement through expressions of his uniquely Filipino aesthetic.